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	Press Room Ventana Research and Triangle Publishing Announce Partnership Ventana Research becomes primary research provider for upcoming BusinessWeek marketing programs focused on the key business and technology issues facing organizations today SAN MATEO, Calif. —December 21, 2005—Ventana Research, the leading provider of Performance Management research and advisory services, has announced a research partnership with Triangle Publishing Services Co., Inc., a content and multimedia/interactive services provider for publishing companies and vendors. The partnership will bring research from Ventana Research to the readers of publications created by Triangle. In addition, the two companies will collaborate on key information technology research programs for integrated marketing programs in BusinessWeek. Sponsorship of these programs is available for purchase now, and the topics include: The ROI of Master Data Management, Electronic Content Management and Data Integration Solutions, for the February 17, 2006 issue Business Intelligence Gets Easier, for the May 12, 2006 issue Analytics—The Next Generation, for the November 17, 2006 issue Using its knowledge of C-level strategic thinking about technology needs and the offerings of key software vendors in the information technology space, including Business Objects, Cognos, Hyperion, IBM, Microsoft, Oracle, SAP and others, Ventana Research will give readers insight on how to connect people, processes, information and technology to enable Performance Management in their organizations. "Our partnership with Triangle will expand our reach and capabilities to continue the delivery of high quality research into the market." said Mark Smith, CEO & SVP Research of Ventana Research, "Triangle's long standing reputation and experience in the publishing world makes this an ideal partnership to distribute the valuable research readers are looking for." "The level of insight and detail that Ventana Research brings to our programs for BusinessWeek, CFO and other magazines is unequalled," added Larry Marion, CEO of Triangle. "We've been working with Ventana Research for more than a year on an informal basis and have been impressed with not only the quality and quantity of its data, but with the analyses and insights from its researchers." "Together we believe we can achieve a new level of insightful and compelling information for senior managers," Marion added. About Ventana Research Ventana Research is the leading Performance Management research and advisory services firm. By providing expert insight and detailed guidance, Ventana Research helps clients operate their companies more efficiently and effectively. These business improvements are delivered through a top-down approach that connects people, process, information and technology. What makes Ventana Research different from other analyst firms is a focus on Performance Management for finance, operations and IT. This focus, plus research as a foundation and reach into a community of over two million corporate executives through extensive media partnerships, allows Ventana Research to deliver a high-value, low-risk method for achieving optimal business performance. To learn how Ventana Research Performance Management workshops, assessments and advisory services can impact your bottom line, visit www.ventanaresearch.com. About Triangle Publishing Services Co. Triangle provides special ad sections, multimedia, white papers, case studies and customer magazines for leading publishers and vendors. Our writers, editors, art directors and other publishing professionals have worked for leading publishers and vendors since 1974. Our publishing clients include BusinessWeek, CFO, CMP Media, IDG (CIO Magazine), Penton Media, Thomas Publishing and Ziff-Davis. In addition, we've provided customer magazines, white papers, case studies, special advertising sections and Web content for leading technology, finance and healthcare companies, including HP, Microsoft, Peppers and Rogers, SAP and Sun Microsystems. Media Contacts: Sandra Freeman Ventana Research 650-931-0883 Sandra.freeman@ventanaresearch.com Larry Marion Triangle Publishing Services Co., Inc. 617-244-0698 lmarion@triangle-publishing.com

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